BWW Go
BWW Go franchises offer off-premises chicken wings and other food/beverage products. Known for wing varieties and sauces, it’s part of the quick-service restaurant sector.
BWW Go franchise FAQ
How much does it cost to open one — the total initial investment?
The total initial investment necessary to begin operation of a BWW-GO Restaurant ranges from $564,345 to $1,051,320. This includes a payment of $30,000 to $93,400 that must be paid to the franchisor or an affiliate [p.2].
What is the initial franchise fee?
The initial franchise fee varies based on the term of the Franchise Agreement and whether it is covered by an Area Development Agreement. For a 10-year term with one renewal option, the fee is $30,000 if not covered by an Area Development Agreement or $45,000 if covered by one [p.27, p.40]. For a 20-year term with no renewal option and not covered by an Area Development Agreement, the fee is $45,000 [p.28, p.139]. This isn't specified in the excerpts for other terms or conditions.
What are the ongoing royalty and advertising fees?
The ongoing royalty and advertising fees are not specified in detail within these excerpts. This isn't specified in the provided excerpts.
How long is the initial franchise agreement, and can I renew it?
The initial franchise agreement has an initial term of either 10 or 20 years, subject to certain conditions. A franchisee may elect to renew the term depending on contract terms if certain conditions are met [p.103].
Can I sell or transfer my franchise, and what does that require?
According to the FDD, you cannot freely transfer ownership of your franchise; it requires good cause for such transfers [p.6]. The franchisor has the right to refuse a transfer except under specific circumstances deemed as good cause. This provision also allows the franchisor to exercise a right of first refusal if someone else wants to purchase your franchise [p.146].
On what grounds can the franchisor terminate the agreement?
According to [p.6(c)], a franchisor can terminate a franchise agreement prior to its expiration only for good cause, which includes the failure of the franchisee to comply with any lawful provision of the franchise agreement and failing to cure such failure after being given written notice and a reasonable opportunity (no more than 30 days) to do so.
What financial requirements — net worth and liquid capital — do I need to qualify?
The franchisor requires you to have sufficient financial standing, but specific net worth or liquid capital requirements are not detailed in these excerpts. However, it is noted that if the franchisor's most recent unaudited financial statements show a net worth of less than $100,000.00, the franchisee may request escrow for initial investment funds until obligations to provide certain items are fulfilled [p.7]. Additionally, you must have at least $30,000 in immediately accessible working capital when your restaurant opens [p.42].
Do I get an exclusive or protected territory?
No, you do not receive an exclusive territory. You may face competition from other franchisees, outlets owned by the company, or other competitive brands that the company controls [p.67]. This is also true for Non-Traditional Locations within your Designated Area [p.121 and p.190].
What training and ongoing support does the franchisor provide?
The franchisor provides initial training for the Control Person and Unit General Manager at your expense if it is the first or second BWW-GO Restaurant you operate. For subsequent restaurants, you are responsible for providing the initial training program according to their standards. The franchisor also offers a New Franchisee Orientation (NFO) free of charge but requires you to cover travel and living expenses. Ongoing support includes permitting certain training to be conducted at your National Certified Training Restaurant (NCTR), if applicable, though specific subjects or durations are not detailed. This isn't specified in the excerpts for all types of ongoing support provided by the franchisor. [p.134, p.59, p.135, p.62]
How many franchised outlets are there, and how many have closed or been terminated?
This isn't specified in the excerpts.
Does the franchisor share any financial performance or earnings information?
The franchisor does provide some financial performance representations based on actual records of existing outlets. However, these figures do not include costs like sales, operating expenses, and other deductions needed to calculate net income. For detailed financials, prospective franchisees should request written substantiation from the franchisor [p.81].
What am I restricted to selling, and where must I buy supplies?
You are restricted to offering for sale only the items specified by the franchisor as mandatory, which include all Menu Items and other approved food and beverage products. You must also offer the full authorized menu during all hours of operation [p.128]. Additionally, you must obtain approval from the franchisor before selling any other product or service at the Authorized Location [p.128]. Regarding supplies, you are required to use items that contain one or more of the Trademarks and may need to purchase or lease certain items from suppliers designated or approved by the franchisor [p.129], though there can be exceptions based on specific site approvals [p.46].