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Maid Brigade

Cleaning Services

Maid Brigade offers professional cleaning services for residential and commercial properties under the trade name MAID BRIGADE ®. Known for team-supervised cleaning services, it operates in the home and commercial cleaning franchise industry.

$154,575 – $189,600
Total investment
$103,600
Franchise fee
275
Systemwide units
2%
Royalty
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Maid Brigade franchise FAQ

How much does it cost to open one — the total initial investment?

The total initial investment necessary to begin operation of a MAID BRIGADE ® franchised business is stated to range from $154,575 to $189,600 [p.1]. This includes the initial franchise fee and other required payments as detailed in the FDD excerpts.

What is the initial franchise fee?

The initial franchise fee is $49,900, which is nonrefundable once the agreement is signed [p.15]. Discounts may apply for multi-unit purchases or for veterans; in such cases, an additional 10% discount can be applied to the total aggregate discounted fees [p.16].

What are the ongoing royalty and advertising fees?

The franchisee must pay a weekly royalty fee based on either a percentage of Gross Sales (ranging from 6.9% when in default to varying rates depending on annual Gross Sales) or a minimum royalty, which varies by Territory size and period of operation [p.74]. Additionally, the franchisee is required to make minimum royalty payments regardless of sales levels [p.4], and must also pay a cooperative advertising fee as specified by the cooperative [p.68].

How long is the initial franchise agreement, and can I renew it?

The term of the initial franchise agreement and any remaining renewal terms are governed by your original franchise agreement [p.83]. The franchisor may offer you renewal rights at its discretion or as required by state law, but you do not have a guaranteed right to renew [p.61]. If offered, renewal would be subject to satisfying all conditions specified in the Agreement or Successor Agreement [p.61].

Can I sell or transfer my franchise, and what does that require?

According to the FDD, you can transfer ownership of your franchise either between existing owners or by transferring it to a new business entity fully owned and controlled by the transferring owners. However, such transfers are not permitted if they result in the Responsible Owner owning less than 20% of the franchised business [p.20]. The franchisor has the right to refuse transfer for good cause, which is defined but not limited to specific reasons [p.6 and p.114].

On what grounds can the franchisor terminate the agreement?

The franchisor can terminate the franchise agreement if there is good cause, such as the failure of the franchisee to comply with any lawful provision of the franchise agreement and failing to cure such failure within a reasonable time frame [p.3, p.6, p.114]. Additionally, the franchisor may terminate the agreement on any grounds available by law [p.118]. However, under Virginia law, cancellation without reasonable cause is unlawful [p.121].

What financial requirements — net worth and liquid capital — do I need to qualify?

This isn't specified in the excerpts. The FDD excerpts focus on the franchisor's financial situation rather than the franchisee's qualifications.

Do I get an exclusive or protected territory?

No, you do not receive an exclusive territory. However, territorial protections are provided as described on page [p.34]. This isn't specified in the excerpts for the exact nature of these protections beyond the general statement.

What training and ongoing support does the franchisor provide?

The franchisor may offer additional training programs at its discretion [p.28]. Management team members must attend and successfully complete any designated training. The franchisor also provides initial and ongoing training to all employees other than the Designated Manager [p.28]. This isn't specified in the excerpts for detailed content or frequency of these trainings.

How many franchised outlets are there, and how many have closed or been terminated?

As of December 31, 2025, there were 71 open franchisees with 275 territories. There are no excluded outlets that closed during 2025 after being open less than 12 months, as stated on [p.41].

Does the franchisor share any financial performance or earnings information?

The franchisor is permitted to provide actual records of an existing outlet if purchased, and can supplement the financial performance information given in Item 19 under certain conditions. However, beyond these circumstances, the franchisor does not make any financial performance representations and does not authorize its employees or representatives to do so either orally or in writing [p.40, p.43].

What am I restricted to selling, and where must I buy supplies?

You are required to offer all goods and services specified by the franchisor, subject to applicable laws [p.69]. You may not offer heavy janitorial services or any other goods or services disapproved by the franchisor [p.38]. Additionally, you must purchase or lease certain source-restricted goods and services from approved or designated suppliers, which may be exclusive in some cases [p.23, p.69]. This includes items that must meet specific standards and specifications set by the franchisor [p.69].