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Smoothie Factory

Smoothies, Bowls & Healthy · 2024 FDD

Smoothie Factory offers a variety of smoothies, frozen yogurt, juices, and cafe items in traditional and non-traditional store formats. Known for its refreshing drinks and casual dining options, it operates in the quick-service restaurant sector.

$278,500 – $475,000
Total investment
$30,000
Franchise fee
4.5%
Royalty
10 yrs
Agreement term
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Smoothie Factory franchise FAQ

How much does it cost to open one — the total initial investment?

The total initial investment necessary to begin operation ranges from $78,500 to $475,000 depending on the type of store. For example, a SMOOTHIE FACTORY Non-Traditional Store requires an investment between $176,500 and $356,000 [p.N].

What is the initial franchise fee?

The initial franchise fee varies based on the type of store. For SF+K Traditional Stores, it is $30,000 (with a possible military veteran's discount), while for SMOOTHIE FACTORY Non-Traditional Stores and their co-branded versions with third-party concepts, it is $15,000 (also subject to the same discount). This isn't specified in the excerpts.

What are the ongoing royalty and advertising fees?

The ongoing royalty and advertising fees can vary as they may be different from those specified in the current agreement being transferred or renewed [p.84, p.151]. These fees are typically included in the terms of the franchise agreement and can change when a new agreement is executed [p.94]. Advertising obligations are also subject to change under similar conditions [p.84, p.151].

How long is the initial franchise agreement, and can I renew it?

The initial term of the franchise agreement is generally 10 years for traditional stores and 5 years for non-traditional stores, with the option to renew for two additional 5-year terms [p.193]. Subject to the company's approval, a franchisee may renew the agreement upon its expiration [p.193].

Can I sell or transfer my franchise, and what does that require?

The franchisor can refuse to permit a transfer of ownership of your franchise except for good cause [p.6]. However, SHFC has the right to transfer its obligations under the agreement, including selling assets, marks, or engaging in business combinations, and you waive claims related to such transfers [p.149]. This means that while you cannot directly sell your franchise without the franchisor's approval, they can transfer their rights and obligations, potentially affecting your franchise operation.

On what grounds can the franchisor terminate the agreement?

The franchisor can terminate the agreement if you fail to comply with any lawful provision of the Franchise Agreement and do not cure such failure within a reasonable time, which cannot exceed 30 days [p.64]. Additionally, the franchisor may terminate for other good cause as defined by law or contract terms [p.6].

What financial requirements — net worth and liquid capital — do I need to qualify?

This isn't specified in the excerpts. The FDD mentions that a transferee must have sufficient equity capital to operate the Franchised Business [p.93] and similar standards for a franchisee transfer [p.150], but it does not provide specific net worth or liquid capital requirements.

Do I get an exclusive or protected territory?

No, you do not receive an exclusive territory [p.42]. You may face competition from other franchisees, outlets owned by the company, or other channels of distribution, as well as competitive brands controlled by the franchisor [p.41]. Additionally, your territory is subject to potential overlap with delivery zones managed by third-party service providers [p.41].

What training and ongoing support does the franchisor provide?

The initial training program is held on an as-needed basis but no less than once per year, subject to various factors. It is directed by experienced franchise support directors and trainers who have backgrounds in the casual service industry. Ongoing services include pre-opening activities such as site selection and training, which are recognized as separate performance obligations under the terms of the franchise agreement [p.193].

How many franchised outlets are there, and how many have closed or been terminated?

This isn't specified in the excerpts.

Does the franchisor share any financial performance or earnings information?

The franchisor can share actual records of an existing SMOOTHIE FACTORY Store if it is a store you are considering purchasing. Additionally, the franchisor may provide historical revenue and expense information to prospective franchisees for the benefit of the system [p.90]. However, the franchisor does not make any representations about future financial performance or past financial performance of stores in writing or orally [p.58].

What am I restricted to selling, and where must I buy supplies?

You are required to sell only the menu items approved by the franchisor and cannot offer or sell any other products, including frozen yogurt and smoothies that exceed 49% of total sales on a weekly basis. You must also operate within restrictions that prohibit you from operating similar businesses during the term of the franchise agreement [p.4]. Regarding supplies, you may have to buy or lease items from the franchisor or designated suppliers, which might be more expensive than purchasing elsewhere [p.4]. If regional purchase agreements are negotiated by the franchisor for your area, you must participate in these programs [p.32].